Videos & Photos

Just another day in the Niche office.

Closing day at Brighton 2012. Thanks to everyone who enjoyed an awesome day at Brighton with us, and the whole Brighton crew for helping us have yet another great season.
Thanks also to GoPro for providing us with awesome cameras to capture a memorable day.
gopro.com/

MUSIC: Dragonette - 'I Get Around (Midnight Juggernaut Mix)'

We are proud to welcome the newest member of the team, Torrey Lyons! Originally from Chicago, it's awesome to see him throw down on some real mountains for a change! Just kidding buddy, we love you.

Be on the look out for this fantastic fellow this season.

What has Niche been up to over the past year and who are some of the people behind the brand, you ask? Well, we are proud to provide you with a look into the brand and some of the people that make up the Niche Snowboards family.

Last year we at Niche decided it would be a good idea to vinyl wrap our own bus. There were many headaches, and needless to say, we learned a lot. Now we're passing our knowledge onto you!

Enjoy this little instructional video on vinyl wrapping!!

Niche Snowboards - dropping fall 2011.

MUSIC: Robotic Pirate Monkey - 'All In You'

We spent an afternoon talking to team rider Ryan Hryckiewicz about the board he's been riding all season, the Theme. We may have ended up having a little too much fun..

Tactics.com made a killer spotlight of the Aether. Can we hire these guys to do all of our marketing?

Some fun from the March 2011 on-snow demo up at Brighton Resort! Thanks to everyone who came to either hangout, demo or help! Especially team rider Todd Robertson, intern Cristal Taren and VP of Sales Greg Hughes. Especially special thank you to Jared Winkler, for totally hooking it up. We're genuinely grateful.

So we met this bum in Denver and he played us a song on his harmonica.. turned out to be a pretty good song. A couple of shots from the SIA on-snow demo at Winter Park resort in Colorado, to the tune of our new found friend. This one's for you, buddy.

MUSIC: Courtesy of a bum in downtown Denver, CO.

Niche Team Rider Todd Robertson took out a GoPro™ for a day (New Year's Eve) to get some serious pow slashes at Brighton.

MUSIC: Miike Snow - Song For No One

Product testing trip to Mount Hood, Oregon in June 2010. All testers were riding Niche Snowboards, which are made out of new, eco-friendly materials.
Featured Riders: Casey Nelson, Todd Robertson, and Tony Hagedorn.

MUSIC: Noah And The Whale - Blue Skies (Twelves Remix)

A couple of bloopers from our interviews with Niche team riders Tony Hagedorn and Casey Nelson.