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Read the full story about this project from the creators themselves on Snooze Global! We would like to welcome ourselves back to the world beyond our manufacturing, and present you with a project that truly captures the heart and soul of who we are, the kind of people the Niche family consists of, and what snowboarding is all about. Filmed entirely on super 8, in the harsh Quebec winter, ONLY USING BICYCLES for transportation, and featuring a completely original soundtrack from the creators themselves.... This human-powered snowboard film is unique, fun, creative, and about as sustainable as it gets. A bicycle tempo means it was fast...

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It’s been a busy few months over here at Niche, full of excitement, progress, and change. As the seasons change, time passes and our business continues to evolve, we strive to make decisions that ensure our future looks bright. We are overjoyed to officialy announce that we have moved all production of our snowboards to The […]

The post The Mothership appeared first on Niche Snowboards.

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Niche riders Sam Wittke and Joaquin “Caco” Fischer are two seriously talented jibbers. They took a few laps recently with our dear friend John Blume, and threw down some seriously impressive tricks up at Brighton Resort. Check out this video for a dose of inspiration and stoke for many upcoming spring shred days!

The post salmoncaco appeared first on Niche Snowboards.

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This past season, Jonny Sischo took a trip back to his home mountains in Michigan to visit friend Kyle Caswell after that poler vortex took over the Midwest. Hitting up a frozen-over Lake Michigan, Pando and a few other spots from their hometown, the boys threw down and had a hell of a time enjoying […]

The post Jonny Sischo: Always Home appeared first on Niche Snowboards.

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Rusty Toothbrush & Niche Snowboards Italia team rider Pasquale “mayo” Gentile is one creative boss on a snowboard. Turns out, he even has a few skills in the cutting room, too! This season recap was cut and glued together by the man himself and we are beyond stoked to share it to the world. Get excited to see […]

The post Pasquale Gentile Highlight Reel 2014 appeared first on Niche Snowboards.

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